Obituary Spam: What It Is and How to Protect Your Business and Your Families
Improved AI has streamlined the obituary writing process – but it's also enabled those with no connection to funeral homes or the funeral profession to capitalize on your obituaries and steal traffic away from your website to get clicks on YouTube or other non-funeral-related sites.
This is wreaking havoc for funeral directors and families, causing:
- Loss of trust, as families incorrectly blame funeral homes for errors and falsities
- The inability to correct inaccuracies in articles and videos, which upsets families
- Less traffic to funeral home websites when this content outranks local funeral homes in search results
Can our profession come together and find solutions to stop obituary spam? Absolutely – and we know exactly where to start. Connecting Directors is hosting a FREE webinar featuring Tribute Technology CEO Charlie Cole who will address:
- What is happening with obituary spam
- Tactics to help prevent it, including when and where to post and share obituaries
- A recent article on obituary spam that is garnering national attention
Didn't make it to the live event?
Sign up to get access to the webinar recording.
HOSTED BY:
